About the role
Company Description Just Natural Paws is one of the fastest growing pet treat brands in Canada, built on strong connections and trust with fellow pet parents. The brand treats pets like family members and reflects this philosophy through products made with care and attention to quality. The company culture centers on empathy, authenticity, and a shared love for animals. Applicants can get a sense of the community and customer feedback by visiting the TikTok page @Justnaturalpaws, where reviews and real experiences from pet families are shared.
Role Description The Co-Founder will collaborate on defining and executing the company vision, helping shape brand positioning, product direction, and growth strategies. Day-to-day responsibilities include supporting sales and marketing initiatives, engaging with customers and partners, analyzing business performance, and contributing to strategic decision-making. The role also involves conducting market research, identifying new opportunities, and helping build operational processes that support sustainable growth. The Co-Founder will work closely with existing leadership to nurture the brand’s community-driven culture while driving measurable business outcomes.
Qualifications
- Must have experince working in a Pet/CPG organization at a high/decision making level
- Proven track record of scaling brands in CPG or preferably in the pet industry
- Has relationships with, or has the ability to form and mantain relationships with retailers
- Experience with scaling brands with Shopify